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Alien: Isolation was first unveiled on 12 May 2011 when UK government minister Ed Vaizey visited Creative Assembly and revealed on his Twitter account that the studio was hiring for an Alien game.cite-ref-pcgamer-vaizey-27-0[27] Although no gameplay details were confirmed, Sega confirmed that Isolation would be released for consoles.cite-ref-pcgamer-vaizey-27-1[27] Sega boss Mike Hayes said it was "very much a triple-A project. We want this to be a peer to the likes of Dead Space 2."cite-ref-pcgamer-vaizey-27-2[27] Although the game's name was anticipated following a trademark registration in October 2013 and some screenshots leaked in December 2013,cite-ref-ign-trademark-28-0[28]cite-ref-gspot-screens-leaked-29-0[29] Alien: Isolation was announced and confirmed for PlayStation 3, PlayStation 4, Windows, Xbox 360, and Xbox One with the release of a teaser trailer on 7 January 2014.cite-ref-ign-trailer-30-0[30] The fact that Sega's previous Alien game, Aliens: Colonial Marines, received a negative public reaction did not affect Creative Assembly.cite-ref-colonial-marines-31-0[31] According to Napper, the vocal reaction from the Alien fanbase assured the team that they were building a game the fanbase wanted.cite-ref-colonial-marines-31-1[31]

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